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Case Studies

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Berkeley Centre Health

Our purpose is to offer a comprehensive, high quality service delivered by a broad spectrum of healthcare experts. With the stunning ‘flagship’ location at The Berkeley Centre and outlying satellite clinics our aim is to help as many people as possible in Bristol and the surrounding area.
We were recommended to Peter (owner) and James (manager) by a previous client, aware that they were searching for a redesign of the lackluster and poorly designed Berkeley Centre Health website. It was clear that the design impacted on functionality and that visually the site failed to import the professionalism of the Centre.We were determined to create a site that was extremely visitor friendly: by clarity of format, detailed information through images and text and ease of contact. The Centre has 30+ Practitioners from whom we required detailed information regarding their specific therapies! A number of images were provided by the Centre, however the majority were sourced by us. It was important that, with so much information, the structure of the site clearly defined where specific information was to be found.The completed redesign now reflects the quality, standards, excellence and elegance of Berkeley Centre Health. Details of specific treatments are easily accessed and are presented in an informative and visually engaging style. Links to contact pages are well defined and allow ease of appointment making and sending of enquiries.Features:
  • Page Builder - users can build their own pages via the admin area with flexibility on size and look of each element on the page.
  • Social Media Integration - the website is linked to the Berkeley Centre Health Twitter and Facebook accounts, so that users can see their latest news.
  • Contact Form.
  • Responsive design - in order for the website to adapt small or large screens.
  • Future proof - as the needs of the client changes the site can be readily developed, so Peter and James can add treatment pages for new practitioners.

Visit Site
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One Day : Day One – Resilience

Digital Medium were approached by a local artist, Sara Zaltash, who is working closely with the Schumacher Institute  to bring the idea of a resilient Bristol to life. The creative project launched on 28 May 2015 and is part of Bristol 2015 European Green Capital. To learn more about Bristol 2015 European Green Capital please visit https://youtu.be/ogyiccFlxloSara Zaltash's work is live, created through action, sound, installation and events and enacts her evolving engagement with political, philosophical and spiritual realities. Her participatory artwork 'one day : Day One - Resilience' is supported by Bristol 2015, (https://www.bristol2015.co.uk/news/one-day-day-one-resilience/) and explores resilience in an innovative form and is set to pop up across sixteen locations in Bristol throughout the summer.Sara's brief required that we should create an app that could be easily used by the public in order to respond to questions and pose ones of their own. The app had to be attractive, with ease of functionality, in order to maximise the engagement of the public. Questions are user generated and are centred on changes in the future and more particularly on the evolution of Bristol as a city. Participants are presented with a choice of six questions to which they may choose to record a response. Subsequent to recording a response, the app invites the participant to record a question of their own. The resultant responses will be published on the 'one day : Day One - Resilience' YouTube account and the videos will also be available to view on  www.onedaydayone.org/.  This will allow people to hear what the resilient voices in the city are saying and encourage resilient thinking!The app is accessed from within the artwork - a  pop up 'geodesic dome' which will travel across Bristol from June to September 2015.
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Ecoworks marine

http://ecoworksmarine.com/

Eco-Works Marine is a division of Eco-works® Ltd primarily a biologicals company producing a range of environmentally beneficial and human safe bacterial based products, for a broad range of marine, commercial and industrial applications.
EcoWorks Marine came to us as they required a dynamic website to launch their new eco-friendly boat/yacht cleaning products. The site was integral to the start up phase of this division of their business and was pre-revenue. The time frame was tight, only a couple of weeks prior to the date set for launch, so it was all hands on deck!We quickly ascertained that the business wanted to target the luxury end of the market, as it is clear that super yachts are acquisitions that are flourishing. Burgess, a company that sells and purchases yachts, report annual sales of EUR 1.3 billion of sailing and motor yachts (up to the beginning of Dec. 2014). The design of the site would therefore make an immediate correlation to this market.The site had to be fully informative in a demonstratively clear manner, providing a showcase for the products and the specifics for each product, (chemical formula, health and safety instructions and mode of use). The products had been developed to be non-invasive to the environment, a crucial and fundamental selling point.We set out to make the website look clean, attractive and memorable. To ensure a distinct and visually coherent site, we took the colour, a marine blue, from the Eco-Works logo, an established brand. Three stunning photo's of yachts, as a slideshow, were set as a large banner messaging the association to the super yacht lifestyle. The product pages were created to be functional and formal, both in terms of visuals and related text. Each of the 12 individual cleaning products is described visually by its label.The text provides details of product features and directions of use. A download button provides the relevant Materials Safety Data Sheet as a PDF. The Contact page was designed to look elegant and to ensure transparency and ease of use.Our websites are future proofed, thereby allowing changes, adaptations, additions of new elements - pages, widgets, design, themes and plugins. This site can be modified and expanded with ease and simplicity.Features:
  • Page Builder - users can build their own pages via the admin area with flexibility on size and look of each element on the page.
  • Contact Form.
  • Email setup - we set up two email addresses for Eco-Works Marine so that they can receive emails from their contact forms.
  • Responsive design - in order for the website to look great on small or large screens.
  • Banner Design.
  • Social Media Integration - blog posts are published to Facebook.
  • Future proof- as the needs of the client changes the site can be readily developed.

Visit Site
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Stretch Activities

We redesigned a website for London based company Stretch Activities, who deliver a range of activity classes for babies, toddlers, children with parents/carers. Georgie Mitchell and Annabel Seares came to us as they needed a redesign of the existing Stretch Activities website. We decided that there didn't need to be so many pages and put most of the content on just one page so it was easier to access. We then created a menu with links that would scroll to different sections of the homepage.

Features:

  • Page Builder- Users can build their own pages via the admin area with flexibility on size and look of each element on the page.
  • Parallax Images
  • Image Galleries
  • Contact Form
  • Email setup - We set up email for Stretch Activities so that they can receive email from the contact form.
  • Logo/Banner Design

Visit Site

Video Services


Overview

We produce high quality, cost-effective, media assets for both small and established companies to help achieve your marketing goals. In the current digital climate, video has grown to being the number one way for content and information delivery.

We have a small yet highly experienced core team supported by a network of talented freelancers and other small businesses across the southwest. This makes us both fast and highly flexible whilst retaining the highest quality standards. We shoot on broadcast quality equipment and can cater for all video needs from simple conference filming through to full film production.

Bristol Health Parters Promo Bristol Health Partners Conference Video 24 Hour Pedal Car Race Promo SouthWest VR Conference Interviews: Dave Ranyard (Sony Computer Entertainment, London) OPEN YOUR EYES & POST PLAY (LIVE) - Schoolboy's Death Trio Opposable Games Showreel 2014

Promo Video

We make the best promotional films and showreels for clients from all sectors and industries from Health and Medical related through to the Video Games Industry and emerging markets such as Virtual Reality.

Promos can be interview/voice over led or purely visual. Motion Graphics, animation and other visual techniques can be incorporated for specific needs or a different feel or format.

We are flexible and very friendly, so feel free to get in touch and have a chat about your idea or project.

Salvaged Greenlight Trailer Image alt description 24 Hour Pedal Car Race Bristol Health Partners Promo

Conferences + Presentations

We cover conferences and talks of all sizes and variation from internal company/department presentations through to public facing events and conferences. We've worked with clients from across the country including ACCU, NHS and South West VR.

We provide different levels of production depending on your needs - from single crewed setups to multi-camera or intercut presentations. We are flexible, fast and efficient with the experience under our belts to achieve the best results for the given situation.

Interviews + Testimonial Videos

Interviews and Testimonial Videos can be a great way to inform an audience and can provide important transparency and confidence in a business, organisation or service.

Hearing from a customer, attendee or user of a service can inspire huge amounts of confidence in a viewer, especially over conventional text based means which can very easily be made up or untrue.

Creative

When we arent making promo videos or filming conferences we like to let down our hair and work on more creative projects such as music videos or advertising stings.

We've made a number of music videos as well as some fun promotional items for clients around Bristol.

JOHN E VISTIC - LONG TIME GONE School Boy Death Trio - Karmic Chant The Russian Winter - Track 1 - Fatal Flaw Scene From 'The Memory Dealer' - Interactive App Experience The Russian Winter Official Teaser Trailer 2012

VFX + Motion Graphics

We have the added bonus of a highly experienced motion graphics/vfx artist on our core team, this allows us to very easily include the highest quality assets and graphics to any video we make - whether this be animated title cards, straplines or full intro sequences we have it covered.

See our animation section for further examples of how we can combine disciplines and the different forms of asset we can create.

Salvaged Trailer Livedock Sessions Credits - Animation / Motion Graphics The Russian Winter - Motion Graphics Sting Opposable Games Showreel 2014 VFX Cigarette Light Jim Roper VFX / Motion Graphics Showreel 2014, Bristol


Animation Services


Overview

Animation provides unique alternatives to video production and can be far more flexible as an option, especially for more specialist subject matter. The combination of imagery, text, voice over and other digital assets allows for a range of possibilities; from service explainer videos through to fun viral/trend orientated stings or skits.

We also provide animated assets for video and web applications, these include animated logos, web banners and P.O.S displays.

Image alt description ConnectMedical.com Explainer Virtially There Animated Explainer Google Earth Map Zoom ConnectMedical.com Website Guide Video RW-MotionGraphics

Explainer Animations

We make fun and friendly animations to help explain anything and everything, from general business or service explainers through to specific guides and tutorials.

Animations can be constructed with branding at the centre for something that fits perfectly with your website or other marketing assets.

VirtuallyThere Animation Video ConnectMedical.com Website Guide Video ConnectMedical.com Explainer Video / Animation

Animated Logos

An animated logo can add an additional level of production value to your YouTube or web videos. We can take your logo and animate it in anyway you desire from simple 2D effects through to 3D CGI based animations.

SWVR Animated Logo Animated Logo Example - Bristol Health Partners Animated Logo - Digital Medium SWVR Conference Assets - Gold Sponsors Slide Conference / Video Assets - SWVR IntroTag - Henrique Ollifiers SWVR Conference Assets - Silver Sponsors Slide

3D Animation + Compositing

Our in house VFX and Motion Graphics artists can create striking 3d animations for real wow factor. Products can be converted to 3d or scenes generated with action occurring in three dimensional space.

Compositing involves adding graphics or effects to real world footage - such as informational tags in product videos or more extreme processes such as replacing a sky or background to a scene.

Salvaged Trailer Karmic Chant' - School Boys Death Trio Music Video Opposable Games Showreel 2014 John E Vistic - 'Long Time Gone' Music Video map zoom Jim Roper VFX / Motion Graphics Showreel 2014, Bristol

Motion Graphics + Video Assets

We can create a full spectrum of graphical assets to lift video projects to a higher production value. These range from informational overlays such as interview straplines to complex animated sections for a larger video project.

Image alt description Connect Medical Website Explainer Motion Graphics Sting LivedockCredits VirtuallyThere Animation Video Jim Roper VFX / Motion Graphics Showreel 2014, Bristol

Web Assets

We can create a range of animated website components such as banners, buttons, adverts, badges and backgrounds.

Hampton Clinic Animated Banner Draft banner


Web & Online Services


Overview

At Digital Medium we provide a full solution for established online businesses or those looking to venture into the online world. We create bespoke websites, systems and marketing strategies tailored to each clients individual needs and specialise in developing unique solutions providing functionality that standard 'off-the-shelf' websites and software packages cannot cater for.

Image alt descriptionImage alt descriptionImage alt descriptionImage alt description
Testimonials
  • Since contacting Digital Medium I have made considerable monetary savings and I now also have a more attractive and user friendly website. Overall I am more than happy with the service that Digital Medium has delivered and I would recommend them to anyone who is looking to have their own website developed.

    - Alan Brice - Alan Brice Welding -
  • We would like to say a HUGE thank you to Digital Medium for their time, expertise and support bringing Discountants up to scratch with Facebook, Twitter and a brand new Website. The Digital Medium team are amazing, highly recommended them for your internet needs.

    - John Chedgy - Discountants -
  • A big thank you to the Digital Medium Team for the great website they designed to freshen our brand, and for providing excellent on-going IT support and digital services. We are having very good feedback from prospective clients and the electronic solutions put in place have saved a considerable amount of office time, they are Definitely a company to recommend.

    - Annabel Seares - Stretch Activities -
The Hampton Clinic
The Hampton Clinic
Website Development
The Hampton Clinic


Ecoworks marine
Ecoworks marine
Website Development
Ecoworks marine

http://ecoworksmarine.com/

Eco-Works Marine is a division of Eco-works® Ltd primarily a biologicals company producing a range of environmentally beneficial and human safe bacterial based products, for a broad range of marine, commercial and industrial applications.
EcoWorks Marine came to us as they required a dynamic website to launch their new eco-friendly boat/yacht cleaning products. The site was integral to the start up phase of this division of their business and was pre-revenue. The time frame was tight, only a couple of weeks prior to the date set for launch, so it was all hands on deck!We quickly ascertained that the business wanted to target the luxury end of the market, as it is clear that super yachts are acquisitions that are flourishing. Burgess, a company that sells and purchases yachts, report annual sales of EUR 1.3 billion of sailing and motor yachts (up to the beginning of Dec. 2014). The design of the site would therefore make an immediate correlation to this market.The site had to be fully informative in a demonstratively clear manner, providing a showcase for the products and the specifics for each product, (chemical formula, health and safety instructions and mode of use). The products had been developed to be non-invasive to the environment, a crucial and fundamental selling point.We set out to make the website look clean, attractive and memorable. To ensure a distinct and visually coherent site, we took the colour, a marine blue, from the Eco-Works logo, an established brand. Three stunning photo's of yachts, as a slideshow, were set as a large banner messaging the association to the super yacht lifestyle. The product pages were created to be functional and formal, both in terms of visuals and related text. Each of the 12 individual cleaning products is described visually by its label.The text provides details of product features and directions of use. A download button provides the relevant Materials Safety Data Sheet as a PDF. The Contact page was designed to look elegant and to ensure transparency and ease of use.Our websites are future proofed, thereby allowing changes, adaptations, additions of new elements - pages, widgets, design, themes and plugins. This site can be modified and expanded with ease and simplicity.Features:
  • Page Builder - users can build their own pages via the admin area with flexibility on size and look of each element on the page.
  • Contact Form.
  • Email setup - we set up two email addresses for Eco-Works Marine so that they can receive emails from their contact forms.
  • Responsive design - in order for the website to look great on small or large screens.
  • Banner Design.
  • Social Media Integration - blog posts are published to Facebook.
  • Future proof- as the needs of the client changes the site can be readily developed.

Visit Site

Web Development

Mobile Friendly Build
We’ll design a site and then build the site using clean Google friendly HTML5, CSS3, jQuery and PHP where necessary to give you the most responsive, effective and best performing website possible on every device.

We build each website we make with search engine optimization (SEO) at the forefront of our priorities. We use Google friendly coding and will advise you on amendments to your content and page structuring to give you the best performance on your most important search terms.

Once we’ve got the sites structure and basic content together we’ll put your website on our testing domain – this is an online location only accessible via the unique web address we will provide you. This allows you to see how your website looks online, how it works and allows us to more easily work with you on minor changes, updates to content and other amendments. Once you’re happy with how it works and looks we can publish the site. We offer free web hosting for one year for our new website customers worth £49.99 per year.

Berkeley Centre Health
Berkeley Centre Health
Bespoke
Berkeley Centre Health

Our purpose is to offer a comprehensive, high quality service delivered by a broad spectrum of healthcare experts. With the stunning ‘flagship’ location at The Berkeley Centre and outlying satellite clinics our aim is to help as many people as possible in Bristol and the surrounding area.
We were recommended to Peter (owner) and James (manager) by a previous client, aware that they were searching for a redesign of the lackluster and poorly designed Berkeley Centre Health website. It was clear that the design impacted on functionality and that visually the site failed to import the professionalism of the Centre.We were determined to create a site that was extremely visitor friendly: by clarity of format, detailed information through images and text and ease of contact. The Centre has 30+ Practitioners from whom we required detailed information regarding their specific therapies! A number of images were provided by the Centre, however the majority were sourced by us. It was important that, with so much information, the structure of the site clearly defined where specific information was to be found.The completed redesign now reflects the quality, standards, excellence and elegance of Berkeley Centre Health. Details of specific treatments are easily accessed and are presented in an informative and visually engaging style. Links to contact pages are well defined and allow ease of appointment making and sending of enquiries.Features:
  • Page Builder - users can build their own pages via the admin area with flexibility on size and look of each element on the page.
  • Social Media Integration - the website is linked to the Berkeley Centre Health Twitter and Facebook accounts, so that users can see their latest news.
  • Contact Form.
  • Responsive design - in order for the website to adapt small or large screens.
  • Future proof - as the needs of the client changes the site can be readily developed, so Peter and James can add treatment pages for new practitioners.

Visit Site
One Day : Day One – Resilience
One Day : Day One – Resilience
Bespoke
One Day : Day One – Resilience

Digital Medium were approached by a local artist, Sara Zaltash, who is working closely with the Schumacher Institute  to bring the idea of a resilient Bristol to life. The creative project launched on 28 May 2015 and is part of Bristol 2015 European Green Capital. To learn more about Bristol 2015 European Green Capital please visit https://youtu.be/ogyiccFlxloSara Zaltash's work is live, created through action, sound, installation and events and enacts her evolving engagement with political, philosophical and spiritual realities. Her participatory artwork 'one day : Day One - Resilience' is supported by Bristol 2015, (https://www.bristol2015.co.uk/news/one-day-day-one-resilience/) and explores resilience in an innovative form and is set to pop up across sixteen locations in Bristol throughout the summer.Sara's brief required that we should create an app that could be easily used by the public in order to respond to questions and pose ones of their own. The app had to be attractive, with ease of functionality, in order to maximise the engagement of the public. Questions are user generated and are centred on changes in the future and more particularly on the evolution of Bristol as a city. Participants are presented with a choice of six questions to which they may choose to record a response. Subsequent to recording a response, the app invites the participant to record a question of their own. The resultant responses will be published on the 'one day : Day One - Resilience' YouTube account and the videos will also be available to view on  www.onedaydayone.org/.  This will allow people to hear what the resilient voices in the city are saying and encourage resilient thinking!The app is accessed from within the artwork - a  pop up 'geodesic dome' which will travel across Bristol from June to September 2015.

Bespoke Systems

We specialize in creating bespoke systems and websites with advanced functionality that other more standardized web development companies may not be able to offer.

We have created a number of unique solutions for clients from a number of industries - these include an automated locking system that uses phones in place of keys, bespoke booking engines and databases plus integration between mobile apps and websites.

Hosting

We offer a full hosting solution for £49.99 per annum (free for the first year with a new website). We actively monitor our server so if theres ever an issue we'll be there to fix it straight away.

Email

Tell us what email address you are looking to have and we will see if the domain is available for you to use. We then charge the cost for the domain plus a £10 setup fee initially. You then also pay a £1 per month hosting fee to keep the email account running. As long as this fee is paid you can keep using the email for year after year.



Media/Blog


29 Mar 2016
SEO For Blog Articles

It is important to make sure that new blog articles you write are found on Google. To do this, it is essential to do some basic SEO on new content you write. Let’s look at how we do that.

If you haven’t already go on the plugin page in the admin area of your website, click add new, search for “SEO Ultimate” and click install.

Content

So firstly, let’s look at the content you have written. Read through it and check that the content contains the words and phrases that you would expect people to use to find your article. Try and use these words and phrases throughout the article but do not compromise the readability of the article. If it does not make sense to use the phrase in a particular section, then don’t add it in. Otherwise Google will think it has been stuffed in and will then penalize the page.

Secondly, make sure the article has an H1. The h1 is the main heading of the article and on most sites, the H1 will be the title of the article. Ideally the H1 should contain a keyword or phrase.

Basic SEO

Finally, scroll down to the SEO Settings at the bottom of the page, it should look like this:

seosettings

So to help explain what these boxes do, let’s get a search result from Google for one of our websites:

searchresult

So the first line is the Title Tag and needs to basically say what the page is called (in 60 characters or less). This needs to go in the Title Tag box. The second line is the Meta Description. This needs to describe to a user in 140 characters or less, what is on this page. This doesn’t necessarily have to be related to any content that is on the page but with the new blog post, it needs to make the user aware that they are reading a blog article about a particular subject. Put this description in the Meta Description box. Both the Title Tag and Meta Description should use keywords and phrases. Again though, they need to be readable and do note that there are limits though so prioritise the most important key words and phrases.

Social Media

Finally, you need to press the Social Networks listing tab. It should look like this:

socialnetworks

Fill in the Title & Description boxes (which can be the same as the Page Title & Meta Description) & also choose an image for the image box (which should be the featured image of the article). Keep the other options as default. These options will basically determine the content that will be used when sharing the link on social media.

All this can be updated once the article has been published. Please note that the new article will not appear on Google for at least a couple of weeks as it needs to update its list of search results to include your new article.

Continue reading
29 Mar 2016
How To Align Images Side By Side

Sometimes when writing an article, you would like to have two images on the same line just like in the example below:

 

BHPLogoDM-Animated-Logo

However, unfortunately this can be difficult to achieve. The main reason for this is because the size of both images end up being too wide to fit together on the same line. You are then left with one image under the other.

This is relatively simple to fix.

Alignment

Both images need to be aligned correctly to appear on the same line. Click on the first image and click on the align left. It should look like the below:

alignleft

Then the second image needs to align to the right:

alignright

Image Size

WordPress will usually try and upload the full version of the image, which can be too big to put with another image. In most cases, any images with a width of over 600px will be too big. So click on the image you want to resize and then click on one of the corners of the images to resize it (see the squares on the previous image).

While the editor in the admin area can make it look like that the images fit, it cannot account for any styling that is used in the frontend of your website, so you may need to continue to make both images smaller until they fit in on the frontend of your website.

Continue reading
02 Jun 2015
How to Create a Facebook Page for Business

Hundreds of millions of people use Facebook everyday! Tap into this gigantic audience of potential customers by setting up a Facebook Page for your business.

The process is relatively simple:

Stage 1: Select a Classification

Navigate to https://www.facebook.com/pages/create.php. This page will offer six different classifications to choose from:

facebookpage

Each of these classifications provides more relevant fields for your desired Page. The screenshot below illustrates the fields required when the Local Business or Place category is chosen.

facebookpageform

Select your desired classification and then carefully choose the official name for your Business Page.  Facebook does allow you to change your name and URL once but it is best avoided as not the easiest of processes!

Stage 2: Fill Out Basic Information.

You will be automatically walked through four basic sections to complete the fundamental aspects of your Page.

Section 1 – About

This serves as the main 2-3 sentence description of your company. This will feature on your main page, so ensure it is richly informative, succinct and engaging. Include a link to your company website as well. This is also where you can enter your unique domain (that, as previously mentioned, can only be changed once). For example, Digital medium Facebook Page employs the URL facebook.com/digitalmediumbristol.

Section 2 – Upload Profile Picture

You’ll be asked to upload a picture. This is the primary visual icon of your page, appearing in search results and alongside any comments you publish. The recommended size is 180 x 180 pixels, but any perfectly square image will suffice!

Section 3 – Add To Favorites

Each individual Facebook user has a vertical navigation bar to the left of their News Feed. You can add your Business Page as a “Favorite” item here, ( similar to bookmarking a web page in your web browser), for easy access.

Section 4 – Reach More People

Facebook will ask  you to create an advertisement to draw attention to your Page.  Advertising is not free so it may not be prudent to pay for ads at this stage as there is nothing as yet on the Page that would be attractive enough to visitors to “Like” your page.

Stage 3: Become Familiar with Admin Panel

The Business Page is now live and Facebook will request if you want to “Like” your Page. It is not effective to do so at this stage as this “like” will appear in NewsFeeds of those you are personally connected to on Facebook and alert them to your Business Page which isn’t yet complete in terms of content.
Look for “Settings” in the top navigation bar and click on it which will bring up a vertical navigation bar on the left hand side. Among the options presented are:

Page Info. This allows you to add additional information about your business and depending on which classification was chosen at Stage 1 further fields are revealed.

Notifications. Here you determine when and how you would like to receive Page alerts. Be conscious of setting a frequency that dovetails into your social media marketing schedule.

Page Roles. Even if you are the main manager of the Page, you may wish to give access to your Facebook Page to employees. Here, you can invite other colleagues to make changes and add content to your Pages. This facility will allow responses by those in your organisation best equipped to deal with the specifics of questions, eg. technical, ordering, public relations issues etc. At busy times you may choose to outsource social media and you may prefer that a designer uploads images to your Page.

Stage 4: Publish Content to your Page

You now need to publish content to your Page and you need to begin with Posts! Facebook presents six options:

  1. Plain text status
  2. Photo with caption
  3. Link with caption
  4. Video with caption
  5. Event page
  6. Location check-in

Ensure to use a variety of content in order to engage the visitor!  Consider carefully as to what your target audience requires from your Page. What stats would they like to read? What links would they like to click? By clicking the little grey arrow in the top-right corner of each post and then clicking “Pin to Top”you can move one of your posts to the top of your Page’s Timeline for seven days. This feature is excellent for product announcements, business news and events, and any post which you wish to highlight!

Cover Photograph 

Usually, this is a branded image to help attract people to your Page and spans the top of your Facebook Page. The official photo dimensions are 851 x 315 pixels. To help you create these cover photos, we have free PowerPoint templates here pre-sized for the right dimensions.

coverphoto

Now your Page is populated with content,  you can start strategically inviting users to “Like” it.  It is recommended to invite users in the following manner:

  1. Colleagues – to “Like” your page and its content to build some initial activity.
  2. Supporters in your network. Let them know you are on Facebook and encourage them to engage with your posts.
  3. Customers. An active Page will provide interest and thereby engagement.

.With content published and users invited, you can go to the “Activity” tab in your Page’s top navigation to view the number of visitors engaging with your Page and content.

Stage 5: Gauging Growth

In order to evaluate your marketing decisions on Facebook use the embedded metrics. Simply click the “Insights” option in the top navigation to see the following:

Overview: This tab displays a 7-day snapshot of your metrics such as Page Likes, post reach, and overall engagement.

Likes: This tab shows your overall fan growth and losses. If you’re employing paid efforts, you’ll be able to quantify the breakdown of paid versus organic growth.

Reach: This tab highlights the raw number of people your Page is reaching every day. If you notice spikes on a specific day, try cross-checking with the posts of that day to see if you can replicate that reach.

Visits: This tab indicates where on Facebook your viewers are coming from. You can see the difference in visits on Facebook Timelines, your information tab, reviews, and others.

Now you are up and running you can enjoy all the engagement with potential and existing customers. Facebook is a really valuable marketing tool in an increasingly digital age!

Continue reading
02 Jun 2015
Berkeley Centre Health

Our purpose is to offer a comprehensive, high quality service delivered by a broad spectrum of healthcare experts. With the stunning ‘flagship’ location at The Berkeley Centre and outlying satellite clinics our aim is to help as many people as possible in Bristol and the surrounding area.

We were recommended to Peter (owner) and James (manager) by a previous client, aware that they were searching for a redesign of the lackluster and poorly designed Berkeley Centre Health website. It was clear that the design impacted on functionality and that visually the site failed to import the professionalism of the Centre.

We were determined to create a site that was extremely visitor friendly: by clarity of format, detailed information through images and text and ease of contact. The Centre has 30+ Practitioners from whom we required detailed information regarding their specific therapies! A number of images were provided by the Centre, however the majority were sourced by us. It was important that, with so much information, the structure of the site clearly defined where specific information was to be found.

The completed redesign now reflects the quality, standards, excellence and elegance of Berkeley Centre Health. Details of specific treatments are easily accessed and are presented in an informative and visually engaging style. Links to contact pages are well defined and allow ease of appointment making and sending of enquiries.

Features:

  • Page Builder – users can build their own pages via the admin area with flexibility on size and look of each element on the page.
  • Social Media Integration – the website is linked to the Berkeley Centre Health Twitter and Facebook accounts, so that users can see their latest news.
  • Contact Form.
  • Responsive design – in order for the website to adapt small or large screens.
  • Future proof  as the needs of the client changes the site can be readily developed, so Peter and James can add treatment pages for new practitioners.
Continue reading
24 May 2015
Security Warning: Update WordPress Core, Themes and Plugins Now

In the last week it was reported that there is an XSS vulnerability in WordPress 4.2, 4.1.2, 4.1.1, and 3.9.3, which allows an attacker to compromise a site via its comments. The WordPress security team quickly patched the vulnerability and released 4.2.1 within hours of being notified.

If you run a WordPress website, you are advised to update immediately. If you have enabled automatic updates, then the update may already have hit your site. If not, you can update manually by logging into your admin area and navigating to Dashboard → Updates .

In addition to this, lots of WordPress themes and plugins received security updates. Due to inaccurate information within the WordPress codex, a number of developers improperly assumed the <i>add_query_arg()</i> and <i>remove_query_arg()</i> functions would properly escape user input. So please check your WordPress website to ensure that no themes and plugins need updating. If you have brought any of these from an online marketplace, then you should login and check what version number the themes and plugins are currently using and make sure they are up to date.

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24 May 2015
Morley Grove Kitchens

Hugo Morley came to us as he wanted the website for his bespoke kitchen business to be redesigned. After analysis of his business we worked to create a site that visually engaged the visitor, by displaying clean and clear images of the kitchens Morley Grove had designed and built in Bristol, Bath and surrounding areas. We arranged the images of the bespoke kitchens in a grid system, allowing the visitor an overall impression of the quality and style of Morley Grove’s previous kitchen builds. We added a function which allows the visitor to view any image in a lightbox and browse all the images of that particular build. To ensure that Morley Grove could add new images of work completed we used WordPress as it features an admin page that is simple for Hugo to add and update projects himself.

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    0117 230 0666

    DIGITAL MEDIUM
    1 Coylton Terrace
    Bayford Hill
    Wincanton
    Somerset
    BA9 9LQ